Fortune 500 Marketing Leader • Startup Survivor • Your Bridge to Strategic Success
I’m known as the Brand-Building Strategist because, armed with an MBA in Brand Management and hands-on experience building over a dozen brands from scratch, I’ve delivered breakthrough results for Fortune 500s like Intel while creating my own five-star business—blending academic expertise with practical know-how to build brands that grow.
My career began at Mondelez International, where I learned firsthand how billion-dollar brands systematize growth. Building on this experience, I co-founded HomeSlanger—my first entrepreneurial leap.
It was exhilarating…until it wasn’t.
I lost almost $100,000. I know exactly what it means to feel alone, watch savings disappear, and wonder if the vision can outlast the pain. But in that crucible, I gained empathy—and a strategic edge—that no textbook or boardroom could teach.
BlkBld & Co. emerged from these hard-won lessons, founded on the promise: “I went through hell so you don’t have to.”
Today, I’ve helped 30+ Black businesses achieve 40% average revenue growth.
Client Transformations
From Day Job to Dream Business:
I helped a client transform from juggling a frustrating day job to running his own engineering firm full-time. He’s now his own boss, thriving and building his family’s future.
From Side Hustle to Scalable Enterprise:
I guided a hesitant entrepreneur to turn a side hustle into a full-time business on a path to scale, using the foundations we built for confidence and momentum.
At the Wisconsin School of Business, I led multi-channel marketing that expanded MBA enrollment by 39%—at a time when enrollment everywhere else was dropping.
And boosted organic web traffic by 16% and exceeded summer targets by 10%, proving I don’t just build brands—I drive transformation.
At Colgate Palmolive, I took these lessons to another iconic brand before joining Intel, where I managed $7M+ campaigns, drove $14B in marketing-influenced revenue, and led partnerships with Forbes and The Washington Post for 18M+ impressions.
One of my proudest moments: spearheading an inaugural Intel campaign that surpassed every goal, cementing Intel’s place in the future of U.S. manufacturing.
And led the second season of an iHeartRadio podcast for Intel, which skyrocketed by 162%, earned two signature awards, and made a major impact for the brand’s media presence.
Every framework shared has been tested three times:
I know what works, what doesn’t, and how to flex proven systems for those building with real-world constraints, limited resources, and against systemic odds.
The Bottom Line
Working with me means leapfrogging the costly mistakes—gaining Fortune 500 frameworks, lessons learned in the trenches, and the strategic support to win in the real world, without the $100,000 tuition in failure.
